STORY BEHIND
KARIN’S NAME AND LOGO
When Karin Electronics Supplies Company, a business
registration which subsequently became a corporation
limited by shares, was founded far back in 1977 by our
Senior Executive Director, Mr. Philip Ng, there were two
things on his mind. First of all, he wanted the business
to succeed and to do this, he needed to make money.
Secondly, not only did he need to work hard to establish
the company, but he also needed a little bit of help from
Lady Luck to meet the right people at the right time.
At that time, his vision for his new company was to
add a “0” behind both the top and bottom lines every
year in the hope that one day, this will eventually
become millions and billions in earnings. In Cantonese,
“
ྗᜳ
” (pronounced
kah-leng
) means to add zeros.
That was how he came to select “Karin” as an English
name because it sounded very much like the Cantonese
pronunciation for “
ྗᜳ
”.
The creation of Karin’s logo started with the letter “K”.
Mr. Ng realized that if he took two “K”s, flipped one
of them to face left and put them both back to back,
they formed the shape of a four-leaf clover which is a
lucky symbol in certain cultures. Luck was what he had
needed back in the early days and what the Group still
needs today. That was how he came to adopt the four-
leaf clover as the company’s logo.
It has been 38 years since Mr. Ng started the company
and as he continues to seek progress and growth for the
Karin Group, the rationale and goals behind the logo
and name still hold strong meaning for the Group and
remain relevant today.
